A 100-foot long boat that’s 99% complete is going to sink before it leaves the dock. That gaping hole is more than enough to do it in.
On the other hand, a baked ziti that’s 99% as good as the best baked ziti ever made is exactly good enough to serve in any setting.
Mediocrity isn’t the point. Neither is perfection. The question is: what’s the best allocation of effort in order to delight our customers?
We should be clear about which category we’re working in.
