Browsing: Entrepreneurship

Like all good metaphors, it might be practical too. Your ‘shoes’ are the point of greatest leverage. The spot where you have traction and engage with…

Forms are a convenient way for bureaucracies to collect information. They’re convenient because they offload the work to the patient/customer/taxpayer. The shift in labor led to…

Great companies and teams often get stale and then fade away. Here’s what we hear as it happens: “I’m way too important to listen to customers.…

Turning passion into purpose, the values of sorority life are often translated into the classroom. At Florida Southern College, students can take a class in New…

In most competitive markets, when an organization offers a new benefit, others will quickly move to match it. This means that it’s hard to justify the…

How many sparks? | Seth’s Blog That’s the tempting question. How much hustle, hoopla and initiative do we need to get this idea ignited in the…

Professionals make choices. Including: Don’t exploit friends and family. Surgeons shouldn’t do surgery on their kids, and investment advisors shouldn’t manage their dad’s retirement fund. It…

Wanting and getting | Seth’s Blog Modern marketing culture is designed to amplify our desires. To turn faint wants into desperate needs. As a result, we’re…

Complaints | Seth’s Blog The best way to complain is to make things better. Complaining can be a form of intimacy. It’s a useful way to…

What if they’re right? | Seth’s Blog We spend a lot of time in our own heads, certain that our path and our method make sense.…