Browsing: Entrepreneurship

Wearing the costume | Seth’s Blog There’s a huge difference between carrying a stethoscope and being a doctor. And being a clown requires far more than…

Once you decide to write a book about strategy, it raises the bar for having a strategy for the launch. People generally focus far too much…

The run-on sentence | Seth’s Blog Periods were an extraordinary invention. It took thousands of years of writing before we settled on this simple convention. The…

You are someone’s ancestor. Most immediately, you are the ancestor of the you of tomorrow. That’s why we don’t spend every penny in our bank account,…

Promises and our best | Seth’s Blog There is a significant difference between, “I promise,” and “I’ll do my best.” Promises are difficult to keep and…

Someone I’ve worked with over the years happened to be driving down my street. I called out and said hello… They ignored me. So I repeated…

Sometimes, marketers, musicians or speakers dig themselves into a solipsistic rabbit hole. They’ve heard their stuff before. They think everyone else has too. So they bury…

Intuition | Seth’s Blog Intuition is simply a theory we haven’t yet put into words. Once we write down and share our intuition, it becomes more…

Some problems are easy to solve, others are difficult, requiring a lot more labor, willpower, resources and coordination. Some problems have simple solutions, while others are…

In 1983, an old article from the Harvard Business Review changed my life. In 1960, Ted Levitt, a professor at HBS, wrote the most popular article…